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Why hire a Google Analytics expert through Airtasker?
Knowing how people find your site, the pages they visit and the most popular blog posts can go a long way to shaping your marketing strategy. With this data at hand, you can make much more informed choices, which should mean much more profitable decisions. Enter Google Analytics.
Google Analytics is a free tool, but not everyone knows how to set it up, much less understand the boatload of data it provides. Hiring an expert on Airtasker for Google Analytics integration or even Google Analytics training will go a long way in your overall marketing strategy.
Digital marketing work can often be done remotely, and on Airtasker, you can find Google Analytics experts near you or all over Australia. Simply post an ad with your requirements, and you’ll get offers from across the country with solutions to your problems.
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Top Google Analytics related questions
Google Analytics is an online tool that webmasters can use to review visitor data to their websites. It gives details such as visitor numbers, the pages they visited and how long they spent on each page.
It's a lot easier to know how to improve your website when you know how people are responding to your current pages and content. You can see which sales channels are working and which need working on. If you use the data smartly, you can increase the money you make from your site.
There are several things you can run reports for in Google Analytics. Two of the most useful are the sources and channels reports, which let you know how your visitors came to your site and which segments of your marketing are working best.
Google Analytics has many features that you can utilise if set up correctly. You can find out what blog posts are most popular, how many visitors have converted into customers, how to improve your site's speed, if your site is mobile-friendly and much more.
Google Analytics is a free piece of software provided by Google. However, if you need help setting it up or managing your account(s), you may need to hire some help.
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What do Google Analytics experts do?
Google Analytics is a mysterious world to many of us, but for professionals in this space, it’s a treasure trove of data.Â
For some businesses, finding someone who is familiar with Google Analytics integration is as far as they want to go, while others may want help tracking customer journeys, getting insight into user behaviour and recommendations on how to improve their sites. Some marketers would take Google Analytics training courses to ensure that they have a full grasp of their data.
Many Google Analytics professionals can offer or suggest other services that may come in handy, such as content marketing, web design, SEO and Google AdWords management.Â
Content marketing
Updating and maintaining a blog is one of the most effective ways to bring in new traffic to your site. Combining content marketing with Google Analytics means you’ll have the data to know which blog posts are the most successful and which need the most work. This can sculpt your content strategy and bring in new leads.Â
SEO
If you want your website to bring in new visitors, it pays to work on your SEO. Google Analytics gives data on keywords to help you make the best decisions in regards to SEO. SEO experts can analyse your site and its visitor data to make suggestions that will help improve your rankings on Google.Â
Web design
Google Analytics can tell you a lot of things, such as which pages are bringing in leads successfully and which are causing people to drop off. Combining an analytics expert with a professional web designer can help you make the changes you need for your site to succeed.Â
Google AdWords management
Linking your Google AdWords account with your Google Analytics account can make it a lot easier to look after your online work. Once they’re connected, hiring someone for Google AdWords management can improve your return on investment in this area.Â
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